What is a Blog…and What Does it Do?

First of all….Blog is short for weBLOG, in case you were wondering. When I talk about blogging, so many business owners and middle managers ask “Why should I do that? It takes too much time and, besides, I already have a web site!”.

A traditional web site has its advantages: Flexibility of design and ability to program complex

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Credibility by Association….

Mesa/Boogie, an established company in the music industry for nearly 40 years., understands the value of establishing credibility-by-association. Mesa’s strong market positioning is enhanced by enlisting the enthusiastic testimony of guitar virtuosos like John Petrucci of Dream Theater. Grey Visual was asked by Mesa to create an ad featuring a series of John’s comments about

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