GREY VISUAL SERVICES
WEB SITE DESIGN Click Service for More Information
Grey Visual has been designing and coding web sites for 16 years. We offer traditional html sites built on web standards and CMS (content management system) sites based on the Wordpress system. CMS sites are especially advantageous for those who wish to make text and photo updates on their own. Wordpress has a huge community of developers and support organizations worldwide and has become a leader in the arena of content management systems.
We can host your web site files on our servers or help you to open your own hosting account. Upon your approval of the new site, we transfer your files from our development server to your hosting account. Then we set up your email and web site for "live display" on the new server. Talk to us about pricing and accompanying monthly services.
Simply creating a site without marketing it is of little value and a waste of your investment. One of the primary ways to market your site is to optimize your site for the major search engines (Google, Bing and Yahoo) from which your prospective viewers will come. All Grey Visual web sites come with basic search engine marketing built in so you begin to rank high for your topic material. Additional plans are available for those who wish to further develop their site's structure and content for better ranking.
We can research possible names and cross-reference them with the trademark office to assess feasibility of the name for your business. We recommend that an attorney be retained for final trademark search and registration. We then manage your domains and point them to web sites of your choice.
We will setup a mailing list management system and prepare custom email templates with your logo, colors and other graphic elements. You can then email company-branded updates to your prospects and clients. Grey Visual can further customize your emails with graphic design and special photography. If you need professional copywriting, we can supply that, as well.
Statistics show that the average sale requires at least 7 contacts with the prospect before the final transaction. Email Autoresponder campaigns can get your message in front of the potential customer at selected intervals without personally contacting the customer. Grey Visual creates automated reply and followup systems that allow you to respond with custom pre-written email campaigns to prospects that fill out a form on your web site. These automated contacts can drive potential customers to text or multimedia presentations to further inform them about your product or service.
Make sure you have your Google places and maps set up, especially if you're a local business. If you don't know how to do this, Grey Visual can assist for a small fee. This is very important for Local Businesses.
Don't settle for one promotional image in your most valuable web site spaces. You can use that valuable space above the fold more efficiently by creating multiple "slides" with different marketing messages that link through to informational pages or calls-to-action. Grey Visual can create "pro-level" slide shows that can even mix and match video with still promo slides. There are so many uses for slide presentations. Let us know if you would like to explore this very powerful tactic.
Sometimes space is limited but you need to show a video or slide presentation in a very small space. Lightshow boxes are just the trick. You can put a text link or very small graphic icon anywhere on the page. When the viewer clicks on the link, the page darkens into the background....and a bright full contrast video, slideshow or informational window pops up full size to entertain or inform.
SOCIAL MEDIA DESIGN AND SERVICES Click Service for More Information
Twitter is a fantastic way to develop an industry-specific following and get more traffic to your web site. We recommend the monthly monitoring service to make the most of your Twitter presence. NOTE: We also teach tutorials / training on Twitter etiquette, etc.
Automated news broadcast presence on Twitter that helps get media attention. Broadcasts a steady stream of industry-tuned articles to your blog, Facebook, Merchant Circle or LinkedIn accounts. This can be combined with personal posts to Social Media accounts to expand your online presence, maintain a consistent presence and give definition to your web identity. Further monitoring and development on a monthly basis at hourly rates (add'l) NOTE: This is also offered as a tutorial.
If you need a custom look for your Facebook page or more comprehensive marketing tools to grow your audience... talk to us about a custom page.
We consider Merchant Circle a great place to make business connections. Complete account setup and profile creation. Initial connections up to 100 people. Further development on a monthly basis. It includes and easy connection routine and built-in marketing tools such as blog, newsletter and more.
We'll setup a YouTube channel with your uploaded videos or a curated selection of videos from your industry or arena of interest. This channel can be linked to blog and social media accounts. We can create a special graphic theme for your channel including company colors and logo.
LOGO DESIGN & IDENTITY SYSTEMS Click Service for More Information
We thoroughly investigate your vision for the future and create a logo symbol and graphic identity (logo, fonts, colors, supplementary imagery) to carry your company positioning, in a consistent way, across multiple marketing applications. This is the heart and soul of your graphic marketing system. We try to determine the essence of your company and create an environment to attract your customer using a "like-attracts-like" philosophy.
Full Exploration of selected logo on the following applications. These are not intended as finished designs but a way of assessing the functionality of the symbol or logotype across the spectrum of possible applications. A special type of attention is paid to a "global identity environment" that is more comprehensive than a logo image alone.
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Optional Application Previews include:
- Web Page
- Stationery System or Application of Your Choice
- Building or Vehicle Signage
Exploration of color and typography is explored to assure feasibility of ID plan.
Exploration will be delivered in PDF format
Design of Letterhead, Envelope and Business Card to accommodate new logo design and incorporate graphic identity elements and "positioning messages" into everyday communication tools.
GRAPHIC DESIGN Click Service for More Information
Grey Visual brings thirty years of experience to the creation of trade advertising campaigns, especially for the musical instrument (M.I.) industry. We develop full campaigns or single ads. In black and white or full color. We carry off the design, art direction, photo direction (if needed) and copy writing or editing. Our years of print production in the ad field assures you of a professional and persuasive product.
We have decades of experience designing catalogs and brochures and preparing them for large print runs on both sheetfed and web presses. With the assistance of your printer, we can guide the whole project to completion (and mailing, if desired).
Need booth graphics, giant photographic banners and other large format tradeshow signage? Grey Visual has designed tradeshow graphics for years and we know the territory. Give us a call to discuss your needs.
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